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2 Practices That Will Bring Your Brand Persona to Life

What is a brand persona? It's the embodiment of your business. It's the best version of yourself that you want to project...
Shopping

How to Execute a Mystery Shopping Program for Your Business

Whether a small-scale business or a big franchise, we know that a great deal of work goes into any business. Stores with...
feedback tool

What is a 360 feedback tool?

360 feedback tool is a tool that measures the feedback of your reviews and your e-commerce site. This includes instant feedback on...
Coin

5 Interesting Facts about the San Francisco Mint

The main locations that the U.S. Mint used to produce coins are Philadelphia, Denver, and San Francisco. Therefore, when you look at...
successful businesses

Why do successful businesses build custom software over off-the-shelf?

Custom software is developed to meet the precise requirements of your organization. However, off-the-shelf software might compel your organization to conform to...